Sebastian Genschow (“we,” “our,” or “us”) uses cookies on sebastiangenschow.com (the “Site”).

This Cookie Policy explains what cookies are, how we use them, how third parties we partner with may use cookies on the Site, and your choices regarding cookies. Please read this Cookie Policy in conjunction with our Privacy Policy, which provides additional details on how we handle personal data and your rights.

What Are Cookies?

A cookie is a small file placed on your device that helps analyse web traffic or lets you know when you visit a particular site. Cookies allow the Site or a third party to recognise you and make your next visit easier and the Site more useful to you.

Cookies enable web applications to respond to you as an individual. They tailor operations to your needs, likes, and preferences by gathering and remembering information about your activity and interests.

Essentially, cookies are identification cards for our servers. Web beacons (small graphic files linked to our servers) may also be used to track your use of the Site. Cookies and web beacons allow us to serve you better, personalise your experience, and continuously improve the Site’s performance.

If you do not agree with our use of cookies, you should either:

- Not use this Site,

- Delete our cookies after visiting, or

- Browse using your browser’s private or anonymous mode (for example, “Incognito” in Chrome, “InPrivate” in Edge, or “Private Browsing” in Safari and Firefox).

How We Use Cookies

When you use and access the Site, we may place a number of cookie files in your web browser.

We use cookies and/or web beacons to help us:

- Recognise repeat visitors and understand how you use the Site,

- Analyse which content, pages, and links are most engaging,

- Measure the effectiveness of our communication and marketing, and

- Ensure the Site functions properly for bookings and form submissions.

Cookies can be “persistent” or “session” cookies.

We use both types on the Site and for different purposes, including:

Essential Cookies:

Necessary for the Site’s operation. These cookies enable booking forms, account logins, and secure transactions.

Analytical/Performance Cookies:

Help us understand how visitors navigate the Site, which pages are most viewed, and where users may encounter errors. This data is used to improve the Site’s structure and content.

Functionality Cookies:

Recognise you when you return to the Site, allowing us to personalise content, remember preferences, and provide a smoother browsing experience.

Targeting Cookies:

Record your visit, the pages you view, and the links you follow. We use this information to tailor our marketing, such as showing you relevant ads on platforms like Facebook or Instagram.

Third-Party Cookies and Services

In addition to our own cookies, we use several third-party services to enhance functionality, performance, and marketing insights:

Google Analytics

We use Google Analytics to understand how the Site is used and to improve user experience. Your data is anonymised. You can learn more about Google’s privacy practices here:

Google Analytics Privacy Overview

Meta/Facebook Advertising

We use Meta (Facebook and Instagram) advertising tools and conversion tracking pixels to measure campaign effectiveness and serve relevant ads to visitors who have interacted with the Site.

Booking & Automation Tools

Our booking calendar and forms (powered by GoHighLevel) may use cookies to remember session information, form entries, and preferences, ensuring a smooth experience from booking through to confirmation.

Your Choices Regarding Cookies

If you prefer to delete cookies or instruct your browser to refuse them, please visit your browser’s help pages.

However, note that disabling cookies may prevent certain features from functioning properly, such as submitting forms, scheduling sessions, or accessing secure areas.

Most browsers allow some control of cookies through settings. To learn more, visit:

- www.aboutcookies.org

- www.allaboutcookies.org

Guides for popular browsers:

- Google Chrome

- Microsoft Edge

- Mozilla Firefox

- Apple Safari

You can also opt out of Google Analytics tracking across all websites via the Google Analytics Opt-Out Add-on.

We are also working to enhance our cookie management tool to allow users to adjust their cookie settings after their initial choice.

How Long Cookies Remain

Cookies may be session-based (deleted when you close your browser) or persistent (remain until they expire or are manually deleted). The duration depends on the specific cookie and the service setting it.

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, law, or our practices. Please revisit this page periodically for the latest version.

Contact Us

If you have any questions about this Cookie Policy or how we use cookies, please contact us through the details on our Contact Page.